How to connect WhatsApp for Business to your Facebook Page

Mark Zuckerberg has announced that Facebook pages can now connect to WhatsApp for Business Accounts for seamless communication. Connect your WhatsApp business account with your Facebook Page to run ads that click to WhatsApp.

These ads let you connect with customers when they click on a Send Message button on your Facebook or Instagram ads to start a conversation in WhatsApp.

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Here is how to do that

You need to first download the WhatsApp Business App. if you do not already have it downloaded and if you do then skip that step.

To connect your WhatsApp business account with your Facebook page:

Navigate to your Facebook business Page.
Click Settings.
In the left side column, click WhatsApp.
Choose your country code.
Enter your WhatsApp number and click Send Code.
Input the code and click Confirm.

You can now have your WhatsApp authenticated with a Facebook page and start doing business!

How does WhatsApp for business work?

WhatsApp is a fast, simple, secure messaging and calling app for mobile and desktop. Similar to Messenger, WhatsApp is an easy and private way for people to share messages, photos, videos, and important information with each other. It’s also a useful messaging tool for people in low-connectivity areas.

You can create a WhatsApp Business account to establish a presence on WhatsApp for your business. Similar to a Facebook Page, you can input your website, contact information, and a description of what your business does. When you have a WhatsApp Business account, you can interact with customers over chat and use all the features WhatsApp offers for your business.

When you have your WhatsApp set for business, business owners can now integrate automated replies, greetings to new customers and create catalogs for products and services.

You can also set up a message while you are away or for closing hours.

To set away messages:

Tap More options > Settings > Business settings > Away message.
Turn on Send away message.
Tap the message to edit it > OK.
Under Schedule, tap, and choose among:
- Always send to send the automated message at all times.
- Custom schedule to send the automated message only during specific times.
- Outside of business hours to send the automated message only outside of business hours. This option is only available if you have set your business hours in your business profile